• What Is The Leadsource Organizer?

    Leadsources are created in several ways, usually created by the Infusionsoft Tracking Code, iTracker360, manually created, or some other process/script created it. But what normally happens is that the leadsources get out of hand pretty quick. I’ve seen accounts with thousands of leadsources before. Unforutunately, there is not an easy…

  • My Adwords Traffic Is Coming Through As “google cpc” ?

    If you are using Google Adwords and all of your tracking data is coming through as “google-cpc” or something similar, then this means you are not using UTM parameters and most likely have not setup an adwords tracking template. I always recommend for people using Adwords to setup a simple…

  • How Does The GeoIP / GDPR EU Tracking work?

    iTracker360 has two features that utilize GeoIP Tracking. GeoIP / TimeZone Tracking We can capture the users city, state, postal code, country, and timezone Country Tag Tracking / European Union Tracking Based on their existing country fields, or the country we get from the users IP Address, we can apply…

  • The keyword Says (not provided) For Google Organic leads?

    In October 2011, Google announced some big news regarding keyword data in their Organic Search results. Going forward, when a search is made on a secure Google web page and the result clicked, the search term would no longer be passed to the destination website. Instead, these visits would simply…

  • What Does ‘direct’ Mean?

    When you receive a lead with “direct”, this can mean a lot of different things. I’ll attempt to explain the scenarios in which a direct lead can occur. Direct leads will come through as ‘direct-none-direct’ or some version of that depending on how you have your Leadsources configured to be…

  • Can I Use The iTracker360 JS Snippet Instead Of The WordPress Plugin?

    Yes, you can use the iTracker360 JS snippet if you do not want to install the WordPress plugin. What does the WordPress plugin do? The plugin is very simple. It only includes the JS snippet on all of your WordPress pages (excluding any wp-admin pages) Why would I not use the…

  • How long Does The iTracker360 Cookie Live For?

    Forever! Well technically 1 year, but since we replicate the cookie into Local Storage this essentially allows the cookie to last forever. This works in most modern browsers, IE8 and above. You can always install “Edit This Cookie“, which is a chrome plugin to inspect all the cookies on your…

  • Override Tracking Parameters / Call To Action Tracking

    Lets imagine you are driving traffic to your site using UTM parameters. At this point we should capture a:  Source = adwords Medium = ppc Campaign = test Imagine you have a top banner on your page and also a sidebar button. Both buttons will take the web visitor to…

  • iTracker360 Setup: LeadPages & LeadBoxes

    LeadBoxes / LeadPages have two different form builders, the classic version and the drag and drop version. For LeadPages: Setting up iTracker360 on either version is very simple, all you need to do is include the iTracker360 JS snippet on the page. For LeadBoxes: Sometimes the forms are rendered inside an…

  • iTracker360 Setup: EverWebinar

    EverWebinar is very simple to setup. The most common setup we see is where people are driven to a landing page, the user clicks a link/button and the EverWebinar form is displayed so the user can select the date/time of the webinar and register.  Step #1 – Include the iTracker360…